Our most recent trade show was the IPC APEX Expo, which has been held in San Diego every January for many years. It would be disingenuous to pretend that visiting southern California in mid-winter is a hardship. San Diego is in fact one of my four favourite US cities – but that’s a story for another day. As it happens, this was the last APEX event in San Diego for at least four years; the show is relocating to Anaheim in California until at least 2027 and moving from January to March or April.
This year’s APEX Expo was surprisingly busy. Like so many events, one show was cancelled due to Covid and the 2022 exhibition was a touch lightweight in visitor numbers. Last year, we were all still wearing facemasks on flights, in taxis and in public areas at the Convention Center – like the Starbucks kiosk. So it was a welcome contrast to witness the hubbub this year. I lost count of the number of times I heard someone use the phrase “back to normal”.